Trending Now: Buyer’s Briefing on Spring/Summer 2023 Makeup

With each new season comes a shift in beauty trends. With 2023 just around the corner, it’s time to explore what Spring/Summer makeup trends to expect. This article serves as a buyer’s briefing, helping you plan purchases and stay ahead of the curve.

Color Forecast: Bold and Bright

Bright eyeliners and eyeshadows in different colors

Expect to see a ton of bright, bold colors in the Spring/Summer 2023 makeup lines. Pinks, purples, blues, and greens will dominate the scene. One of the key trends will be brightly colored eyeliner and eyeshadow, with an emphasis on graphic, geometric shapes.

Natural Glow: Skinimalism Continues

Various makeup products highlighting the Skinimalism trend

Finding its roots in the pandemic-era trend of ‘skinimalism’, the no-makeup makeup look continues to be a trend. In the Spring/Summer of 2023, expect to see more products offering a natural, skincare-first approach to beauty. This includes tinted moisturizers, lip stains, and blushes that emphasize natural skin texture and tones. A radiant, healthy glow will be the ultimate beauty goal.

Retro Revival: Vintage Lips and Cateyes

Get ready for a blast from the past as vintage-inspired makeup makes a comeback. Classic red lips, cat-eye liners, and bold mascaras will be key. Paired with modern styles and clothing, this retro flair can certainly make a statement.

In summary, Spring/Summer 2023 is looking up to be a season of contrast. The makeup trends are about complementing your lifestyle, whether that’s a comfortable no-makeup look, a confident dash of color, or a glamorous vintage look.

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